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Wondering how to market a photography business? A few years ago, I sat across the table from a photographer. The days leading to that meeting had been
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The foundation of most of the things that I know about direct response copywriting is based on studies carried out by the greats. Using their proven
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You may have wondered, "what is copywriting?" It is rare that people would ask what copywriting is. In some cases, it is quite surprising. That is